PODCASTS are a form of entertainment and a source of news and inspiration for listeners. A Nielsen study showed that podcast ads are 4.4 times more effective than display ads. 32% of Americans listen to podcasts at least once a month (Edison Research, 2019). Exposure to ads in podcasts leads to an average 10% uplift in purchase intent; 61% of podcast listeners said they were likely to buy. Why are podcasts so popular? For one, many people listen to them on smartphones, so episodes can tag along on morning commutes, midday walks and evening jogs.
Podcasts are a lifestyle communication media.
"I have done several podcasts with Boom Goddess Radio and am extremely pleased with the results. Jennifer Davis-Paige is a highly professional host - she knows what questions to ask to showcase her subject’s business and how to engage her audience. I highly recommend trying out a podcast to build your business."
Cristi A. Moore; Au.D., F/AAA. Doctor of Audiology; Sonora Hearing Care.
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If you haven't yet discovered the amazing results that Podcasts can deliver to grow your business, let me share some success stories with you.
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Our podcasts can be heard on:
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Amazon Music
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Apple Podcasts
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Castbox
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iHeart
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Spotify
Website Placements:
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Boom Goddess Radio
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YouTube: Boom Goddess Radio Channel